Atlas reviewed. Here's how they stack up on performance, accuracy and value.
Both fragrances are inspired by Nishane Hacivat.
Assaf Shift costs £96.96 and Lattafa Al Dana, Niche Emarati costs £34, so Lattafa Al Dana, Niche Emarati is £62.96 cheaper. They share 5 notes out of 21 distinct notes listed across both (24%). Both are EDP and listed as unisex. Both are inspired by Nishane Hacivat.
Shift is a fruity spicy woody composition built around blackcurrant, cardamom and a vetiver sandalwood base, inspired by Nishane Hacivat.
Launched as part of the Lattafa Niche Emarati collection, Al Dana is a luminous woody citrus Eau de Parfum that captures the regal mossy pineapple brilliance of Nishane Hacivat through a sparkling bergamot lemon pineapple opening, an elegant floral incense heart, and a smoky musky patchouli amber dry down that feels both polished and quietly powerful.


| Assaf Shift | Lattafa Al Dana, Niche Emarati | |
|---|---|---|
| Overall rating | 6.9/10 · 1 review | 8.6/10 · 1 review |
| Longevity | 6.8/10 | 8.5/10 |
| Projection | 6.5/10 | 8.0/10 |
| Scent accuracy | 7.0/10 | 8.5/10 |
| Value for money | 7.2/10 | 9.0/10 |
| Price | £96.96 | £34 |
| Concentration | EDP | EDP |
| Gender | Unisex | Unisex |
| Inspired by | Nishane Hacivat | Nishane Hacivat |
Compare the note structure of both fragrances and see which notes they share.
5 shared notes.
Assaf Shift lists Blackcurrant, Pink Pepper, Grapefruit, Cardamom, Cinnamon, Ginger, Vetiver and Sandalwood that Lattafa Al Dana, Niche Emarati does not.
Lattafa Al Dana, Niche Emarati lists Pepper, Lime, Jasmine, Lily of the Valley, Frankincense, Woody Notes, Smoke and Musk that Assaf Shift does not.
Both share Amber and Patchouli. Assaf Shift also lists Cinnamon and Oakmoss. Lattafa Al Dana, Niche Emarati also lists Woody, Fresh, Musky, Floral, Citrus, Fruity, Oud, Smoky, Mossy, Resinous and Incense.
Both share Confident. Assaf Shift also lists Warm. Lattafa Al Dana, Niche Emarati also lists Fresh, Clean, Elegant, Seductive, Powerful, Modern and Luxurious.
Assaf Shift lists Evening and Daytime. Lattafa Al Dana, Niche Emarati lists Date night.
Both share Versatile. Assaf Shift also lists Moderate projection and Moderate longevity. Lattafa Al Dana, Niche Emarati also lists Powerful, All day, Excellent longevity and Office safe.
Assaf Shift lists Spicy woody. Lattafa Al Dana, Niche Emarati lists Chypre.
Lattafa Al Dana, Niche Emarati leads on longevity, projection, scent accuracy, value for money and lower price.
Atlas ratings combine Scent Atlas community ratings with Atlas AI Analysis. Assaf Shift has 1 community review and Lattafa Al Dana, Niche Emarati has 1.
Assaf Shift costs £96.96 and Lattafa Al Dana, Niche Emarati costs £34, so Lattafa Al Dana, Niche Emarati is £62.96 cheaper.
Atlas ratings give Assaf Shift 6.8 out of 10 for longevity and Lattafa Al Dana, Niche Emarati 8.5 out of 10, so Lattafa Al Dana, Niche Emarati rates higher.
Atlas ratings give Assaf Shift 6.5 out of 10 for projection and Lattafa Al Dana, Niche Emarati 8.0 out of 10, so Lattafa Al Dana, Niche Emarati rates higher.
Atlas ratings give Assaf Shift 7.0 out of 10 for scent accuracy and Lattafa Al Dana, Niche Emarati 8.5 out of 10, so Lattafa Al Dana, Niche Emarati rates higher.
Atlas ratings give Assaf Shift 7.2 out of 10 for value for money and Lattafa Al Dana, Niche Emarati 9.0 out of 10, so Lattafa Al Dana, Niche Emarati rates higher.
They share 5 notes: Pineapple, Bergamot, Lemon, Patchouli and Amber.
Assaf Shift is tagged for Evening and Daytime. Lattafa Al Dana, Niche Emarati is tagged for Date night.
Atlas ratings combine Scent Atlas community ratings with Atlas AI Analysis.