Atlas reviewed. Here's how they stack up on performance, accuracy and value.
Both fragrances are inspired by Louis Vuitton Imagination.
Assaf Frankel Imagination costs £96.96 and Bujairami Hectic costs £50, so Bujairami Hectic is £46.96 cheaper. They share 1 note out of 20 distinct notes listed across both (5%). Assaf Frankel Imagination is EDP and listed as unisex, while Bujairami Hectic is Extrait and listed as masculine. Both are inspired by Louis Vuitton Imagination.
Frankel Imagination is a spicy woody aromatic composition built around black tea, nutmeg and a guaiac wood base, inspired by Louis Vuitton Imagination.
Bujairami Hectic is a viral citrus tea amberwood extrait inspired by Louis Vuitton Imagination, opening with citron, Calabrian bergamot, and Sicilian orange before moving through ginger, cinnamon, neroli, black tea, ambroxan, guaiac wood, and olibanum to create one of the most talked about fresh luxury fragrances in the Bujairami range.


| Assaf Frankel Imagination | Bujairami Hectic | |
|---|---|---|
| Overall rating | 7.6/10 · 1 review | 8.2/10 · 1 review |
| Longevity | 7.5/10 | 8.5/10 |
| Projection | 7.0/10 | 8.2/10 |
| Scent accuracy | 8.0/10 | 7.8/10 |
| Value for money | 7.8/10 | 8.4/10 |
| Price | £96.96 | £50 |
| Concentration | EDP | Extrait |
| Gender | Unisex | Masculine |
| Inspired by | Louis Vuitton Imagination | Louis Vuitton Imagination |
Compare the note structure of both fragrances and see which notes they share.
1 shared note.
Assaf Frankel Imagination lists Orange, Lemon, Mandarin, Pink Pepper, Black Tea, Black Currant, Lavender, Nutmeg, Cinnamon and Patchouli that Bujairami Hectic does not.
Bujairami Hectic lists Citron, Calabrian bergamot, Sicilian Orange, Nigerian Ginger, Ceylon Cinnamon, Tunisian Neroli, Ambroxan, Chinese Black Tea and Olibanum that Assaf Frankel Imagination does not.
Both share Citrus and Cinnamon. Assaf Frankel Imagination also lists Lavender and Patchouli. Bujairami Hectic also lists Sweet, Woody, Fresh, Amber, Floral, Gourmand, Smoky, Aromatic, Incense and Spicy.
Assaf Frankel Imagination lists Clean, Elegant and Warm. Bujairami Hectic lists Fresh, Bold, Powerful and Modern.
Both share Evening. Assaf Frankel Imagination also lists Daytime. Bujairami Hectic also lists Signature, Social, Nightlife and Colder weather.
Assaf Frankel Imagination lists Good projection, Versatile and Good longevity. Bujairami Hectic lists Strong projection, Long lasting, Beast mode, Beast, Powerful and Excellent longevity.
Assaf Frankel Imagination lists Spicy aromatic. Bujairami Hectic lists Fresh citrus.
Assaf Frankel Imagination leads on scent accuracy, while Bujairami Hectic leads on longevity, projection, value for money and lower price.
Atlas ratings combine Scent Atlas community ratings with Atlas AI Analysis. Assaf Frankel Imagination has 1 community review and Bujairami Hectic has 1.
Assaf Frankel Imagination costs £96.96 and Bujairami Hectic costs £50, so Bujairami Hectic is £46.96 cheaper.
Atlas ratings give Assaf Frankel Imagination 7.5 out of 10 for longevity and Bujairami Hectic 8.5 out of 10, so Bujairami Hectic rates higher.
Atlas ratings give Assaf Frankel Imagination 7.0 out of 10 for projection and Bujairami Hectic 8.2 out of 10, so Bujairami Hectic rates higher.
Atlas ratings give Assaf Frankel Imagination 8.0 out of 10 for scent accuracy and Bujairami Hectic 7.8 out of 10, so Assaf Frankel Imagination rates higher.
Atlas ratings give Assaf Frankel Imagination 7.8 out of 10 for value for money and Bujairami Hectic 8.4 out of 10, so Bujairami Hectic rates higher.
They share 1 note: Guaiac Wood.
Assaf Frankel Imagination is tagged for Evening and Daytime. Bujairami Hectic is tagged for Signature, Evening, Social, Nightlife and Colder weather.
Atlas ratings combine Scent Atlas community ratings with Atlas AI Analysis.