Nusuk Ajwaa Turquoise

Brand: Nusuk

Unisex · EDP · £17

Inspired by Giorgio Armani Acqua di Giò Profondo.

Nusuk Ajwaa Turquoise — dupe of Giorgio Armani Acqua di Giò Profondo

Description

A marine woody eau de parfum built around bright citrus and a smoky incense heart, inspired by Giorgio Armani Acqua di Giò Profondo. Product Overview Ajwaa Turquoise is Nusuk's unisex eau de parfum, sold as a 100ml bottle at 17 pounds (about 22 dollars). It sits in the brand's Ajwaa line, a range built around aquatic and woody territory, and reads as an accessible route into the deep, mineral marine style that Acqua di Giò Profondo made famous, priced well below the designer original. The bottle uses a cool turquoise colourway that signals the aquatic direction before the cap is even off, and the concentration is strong enough to hold its shape through a working day without needing a midday reapplication. Scent Profile The opening is a cold citrus wave, bergamot and grapefruit pushed forward by sea notes that bring the same briny, mineral coolness Profondo built its reputation on. There is no sweetness here and no fruit for fruit's sake; the citrus is sharp and slightly bitter, closer to zest than juice. As the top notes settle, rosemary and sage move in with a herbal, almost medicinal edge, while geranium adds a soft green rosiness that keeps the heart from turning too austere. The base is where Ajwaa Turquoise earns its identity: incense brings a dry, smoky, slightly resinous quality, and patchouli grounds the whole composition in dark, earthy woodiness. The overall shape is a fragrance that starts cold and coastal and finishes warm and smoky, a contrast that gives it more character than a straightforward aquatic. Technical Structure and Development As an eau de parfum, Ajwaa Turquoise is built for depth rather than a quick citrus flash. The top notes of bergamot, sea notes and grapefruit last through the first twenty to thirty minutes, sharp and saline. The transition into rosemary, sage and geranium happens gradually rather than in a sharp break, so the herbal heart feels like it is growing out of the marine opening rather than replacing it. The dry down is slow and linear from there, with incense and patchouli taking over for the remaining hours and staying close to the skin. There is no single dominant note fighting for attention at any stage; instead the composition moves in a steady line from cold and bright to warm and smoky, which is the same architectural idea Profondo is known for, executed with Nusuk's own material choices. Performance Longevity sits in the 8-10 hour range on skin, with the incense and patchouli base carrying it well past the point where the citrus opening has faded. Projection is moderate to strong for the first two to three hours, then settles into a closer trail that stays near the skin, one others will notice at conversational distance rather than across a room. Two to three sprays is enough for daytime wear; four is appropriate for evening or colder weather when more projection is wanted. It behaves well in humidity and heat, which suits its aquatic framing, and it holds up in air conditioning without going flat. Wear Scenarios - Daytime office wear where a clean, unobtrusive scent is expected - Warm weather and summer travel, especially near water - Evening wear when a smokier, more grounded finish is wanted as the night goes on - Layering under a jacket or coat in cooler months, where the incense base reads well against fabric - Gym or active wear, given the fresh, mineral opening and comfortable performance Scent Family Positioning Ajwaa Turquoise sits in the marine woody family, with a smoky incense undertone that pulls it slightly toward woody aromatic territory as it develops. It is not a pure aquatic in the sense of ozonic, watery freshness alone; the herbal heart and resinous base give it more weight and more staying power than a typical summer fragrance, positioning it closer to a year round wear than a seasonal one. Inspired By and Style Comparisons The reference point is Giorgio Armani Acqua di Giò Profondo, and the shared DNA is clear in the marine opening, the herbal rosemary and sage heart, and the mineral coolness that runs through the composition. Ajwaa Turquoise does not attempt to replicate Profondo note for note; the incense and patchouli base gives it a warmer, smokier finish than the designer version, which leans more consistently aquatic and marine throughout its life on skin. Fans of Bleu de Chanel, Dior Sauvage, or other modern woody aromatics who want something with more coastal freshness up top will find familiar ground here. Flankers and Variations Nusuk does not currently list official flanker versions of Ajwaa Turquoise. It is worth knowing that this is not the only marine woody fragrance in the Nusuk catalogue built around the Acqua di Giò Profondo archetype. Blue Oud, also from Nusuk and also inspired by Profondo, shares a very similar note structure, but the two are positioned differently within the brand: Ajwaa Turquoise carries the Ajwaa range name and its turquoise bottle identity, while Blue Oud stands as its own separate release. Anyone comparing the two should expect the same shift from marine to woody but should not treat them as identical bottles under different names. Market and Community Reception Ajwaa Turquoise has built a following through Gulf and UK fragrance retailers such as Soghaat, Deloox, and Oriental Aromas, all of which stock it specifically as a unisex option and lean on its Profondo comparison in their own marketing. It carries a Fragrantica listing dating to its 2022 release, and it circulates on TikTok among fragrance content creators who cover Nusuk and Riiffs releases as accessible alternatives to designer aquatics. The consistent thread across retailer listings and social mentions is value: buyers are drawn to it as a way into the Profondo style of scent without the designer price tag, and the unisex positioning has helped it find an audience beyond the traditionally male leaning aquatic category.

Notes

Top Notes

  • Bergamot
  • Sea Notes
  • Grapefruit

Heart Notes

  • Rosemary
  • Sage
  • Geranium

Base Notes

  • Incense
  • Patchouli

Main Accords

  • Patchouli
  • Incense

Tags

Vibes

  • Fresh
  • Clean
  • Dark
  • Warm
  • Modern
  • Oriental
  • Aquatic

Occasions

  • Evening
  • Social
  • Daytime
  • Office
  • Summer
  • Travel
  • Gym
  • Year round
  • Warm weather

Performance

  • Linear
  • Moderate to strong

Style Lane

  • Woody aromatic

Atlas Match

Best Notes Match

Nusuk Blue Oud

Shared notes: Bergamot, Grapefruit

See Nusuk Blue Oud →

From This Brand

Nusuk Ajwaa Concentrated Red

See Nusuk Ajwaa Concentrated Red →

Same DNA Style

Lattafa Liam Blue Shine

Inspired by Giorgio Armani Acqua di Giò Profondo

See Lattafa Liam Blue Shine →

Where to Buy

Check current price and availability on Amazon.co.uk

Atlas Insight

Why It Stands Out

Ajwaa Turquoise offers a budget-friendly entry into the mineral marine aesthetic. It captures the sharp, briny citrus and herbal rosemary profile of high-end aquatic scents, providing a crisp, clean experience for a fraction of the cost.

Who Should Buy It

Those who enjoy cold, mineral-forward marine fragrances and want a daily driver that avoids heavy sweetness. It is ideal for individuals seeking a sharp, professional scent profile that remains refreshing throughout the working day.

Who Should Skip It

If you are looking for the specific, deep incense-heavy DNA of the original Profondo, this will disappoint. The composition lacks the complex, smoky resinous depth found in the designer benchmark, feeling thinner in comparison.

Compared With the Original

While it mimics the initial citrus and sea-note blast of the original, it lacks the sophisticated mineral-incense drydown. The original feels denser and more oceanic, whereas this leans into a simpler, sharper herbal-citrus structure.

Best Alternative If This Isn't for You

If you want a deep, incense-driven marine profile without the lack of depth, Afnan Supremacy Not Only Intense is the natural next step. It moves into smoky, mossy territory, emphasizing dense fruity and woody accords rather than the source's note.

Frequently Asked Questions

Which parent fragrance company produces Nusuk?

Nusuk is an upscale, internationally distributed oriental sub-brand proudly manufactured and managed by RiiFFS Parfums (FZE) in Dubai, United Arab Emirates.

What are the signature note profiles commonly found in Nusuk perfumes?

Nusuk primarily centers its identity around traditional Middle Eastern elements, featuring heavy, base-dominant notes of premium agarwood (oud), dark musk, sweet amber, and smoky bakhoor.

Are Nusuk perfumes designed to be unisex?

Yes, while Nusuk offers targeted pour homme and pour femme profiles, the vast majority of their resinous, wood-heavy oriental collections are fully unisex and loved by all genders.

What is Nusuk Ajwaa Turquoise a dupe of?

Nusuk Ajwaa Turquoise is a dupe of Giorgio Armani Acqua di Giò Profondo. It interprets the original scent profile using high quality alternative ingredients at a fraction of the price.

What does Nusuk Ajwaa Turquoise smell like?

Nusuk Ajwaa Turquoise opens with Bergamot, Sea Notes, Grapefruit, moves into Rosemary, Sage, Geranium, and settles on a base of Incense, Patchouli. It is built to capture the character of Giorgio Armani Acqua di Giò Profondo.

Is Nusuk Ajwaa Turquoise long lasting?

Nusuk Ajwaa Turquoise is EDP, formulated for strong performance as a budget friendly alternative to the original.

Why It Stands Out

Ajwaa Turquoise offers a budget-friendly entry into the mineral marine aesthetic. It captures the sharp, briny citrus and herbal rosemary profile of high-end aquatic scents, providing a crisp, clean experience for a fraction of the cost.

Who Should Buy It

Those who enjoy cold, mineral-forward marine fragrances and want a daily driver that avoids heavy sweetness. It is ideal for individuals seeking a sharp, professional scent profile that remains refreshing throughout the working day.

Who Should Skip It

If you are looking for the specific, deep incense-heavy DNA of the original Profondo, this will disappoint. The composition lacks the complex, smoky resinous depth found in the designer benchmark, feeling thinner in comparison.

Compared With the Original

While it mimics the initial citrus and sea-note blast of the original, it lacks the sophisticated mineral-incense drydown. The original feels denser and more oceanic, whereas this leans into a simpler, sharper herbal-citrus structure.

THE SCENT ATLAS