Flavia Privee No. 11
Brand: Flavia
Unisex · EDP · £19.5
Inspired by Louis Vuitton Imagination.
Description
Privee No. 11 is Flavia's interpretation of Louis Vuitton's Imagination, one of the most heavily cloned fragrances in the modern LV men's lineup, capturing its citrus, ginger and warm amber character at a fraction of the price. Product Overview Privee No. 11 is a unisex eau de parfum from Flavia, part of the brand's numbered Privee collection, where each entry maps to a specific designer reference point, No. 10 to Louis Vuitton Afternoon Swim and No. 12 to Louis Vuitton L'Immensite according to community collection guides, with No. 11 landing on Imagination. It opens on citron, bergamot and orange, a bright, layered citrus start that echoes Imagination's own celebrated bergamot and citrus opening. Scent Profile The citrus opening moves into a heart of ginger, cinnamon and neroli, ginger in particular carrying forward Imagination's signature spiced tea like warmth, while cinnamon adds a little more richness than the original's cooler, more restrained heart. The base of olibanum, guaiac wood and amber closes the composition on a smooth, resinous warmth that stands in for Imagination's own ambroxan and black tea drydown, delivering a comparable sense of depth through a different but complementary set of materials. Technical Structure and Development Citron, bergamot and orange lead the opening, bright and immediate, before the ginger, cinnamon and neroli heart takes over within the first hour. The dry down settles into olibanum, guaiac wood and amber, a warm, smooth finish that carries the fragrance for the remainder of its wear. Performance Privee No. 11 delivers a solid 6 to 7 hours of longevity with good projection in its opening hours, well suited to the citrus amber genre it interprets, making it a practical daily alternative to a fragrance that, at its full retail price, most wearers would reserve for occasional use. Wear Scenarios - Daytime and office wear where a bright, sophisticated citrus is wanted - Warm weather and summer wear, in keeping with Imagination's own reputation as a fresh, elevated citrus - Anyone who wants Imagination's DNA without Louis Vuitton's boutique only pricing - Casual to smart casual occasions calling for a clean, well regarded citrus signature Scent Family Positioning Privee No. 11 sits in the citrus amber lane defined by Louis Vuitton's Imagination, a category built around bright bergamot and citrus over a spiced tea like heart and a smooth ambroxan or amber base, one of the most actively interpreted styles in the modern designer dupe market. Inspired By and Style Comparisons Flavia built Privee No. 11 as its interpretation of Louis Vuitton Imagination, and this is corroborated independently across multiple sources. A community collection guide on Reddit maps the full Privee numbered line to its designer references, naming No. 11 specifically as Imagination, distinct from No. 10's Afternoon Swim and No. 12's L'Immensite. Independent reviewers echo this directly, with one Fragrantica reviewer calling it exactly Imagination at 95 percent, while noting the genuine Louis Vuitton is better blended, and another describing it as the best Imagination clone they had tried. Flankers and Variations Privee No. 11 belongs to Flavia's wider numbered Privee collection, sitting alongside Privee No. 10, inspired by Louis Vuitton Afternoon Swim, and Privee No. 12, inspired by Louis Vuitton L'Immensite, each a distinct composition mapped to its own Louis Vuitton reference rather than flankers of one another. Market and Community Reception Privee No. 11 is one of the more actively discussed entries in the wider field of Louis Vuitton Imagination interpretations, a category that has grown substantially given Imagination's status as LV's most cloned men's release and its permanently high, undiscounted boutique pricing. Reviewers consistently rate it highly within the Privee line specifically, with at least one describing it as their favourite of the whole numbered collection, praising its accuracy and value even while acknowledging the original's smoother, more refined blending.
Notes
Top Notes
Heart Notes
Base Notes
Main Accords
Tags
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Performance
Style Lane
Atlas Match
Best Notes Match
Mykonos Inception
Shared notes: Bergamot, Orange
From This Brand
Flavia Bal Bafreak
Same DNA Style
French Avenue Pinnace Oryn
Inspired by Louis Vuitton Imagination
See French Avenue Pinnace Oryn →
Community Reviews
1 reviews with an average rating of 7.5 out of 10.
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Community Ratings
- Overall: 7.5/10
- Scent Accuracy: 8.0/10
- Longevity: 6.8/10
- Projection: 6.7/10
- Value: 8.4/10
What Reviewers Say
Atlas AI Analysis — 7.5/10
Privee No. 11 by Flavia positions itself firmly in the mass-appealing citrus-amber category, offering an accessible interpretation of the sophisticated profile popularized by Louis Vuitton's Imagination. The aromatic profile relies on an assertive burst of citron, bergamot, and orange, transitioning relatively swiftly into a spiced heart anchored by ginger, neroli, and a slightly pronounced cinnamon element. While the original blueprint achieves prestige status through exceptionally natural citrus extracts and a seamless ambroxan-infused black tea accord, Flavia achieves compositional parity by leveraging olibanum, guaiac wood, and amber to simulate depth. The overall feel is bright, clean, and mildly synthetic in its opening, settling into a warmer, spiced resinous foundation that retains strong mainstream appeal without veering into polarizing territory. From a technical standpoint, the fragrance performs in alignment with expectations for entry-to-mid tier Eau de Parfum clones within this genre. Projection is moderate, creating an effective scent bubble of roughly one to two arm-lengths over the initial 90 to 120 minutes before pulling closer to the skin. Total longevity registers reliably in the 6 to 7-hour range, which is appropriate for a citrus-forward composition lacking the high-grade fixatives of its boutique reference. The degradation curve favors the wood and amber base over the volatile top notes, requiring intentional mid-day reapplication if the brisk opening freshness is prioritized. Within the broader dupe ecosystem, Privee No. 11 provides a pragmatic alternative for consumers priced out of Louis Vuitton's restricted-distribution retail model. Given that the target profile represents one of the most cloned contemporary male releases, Flavia distinguishes its offering primarily through competitive price-to-accuracy ratios rather than structural refinement. It serves a functional demographic seeking an elevated, everyday clean signature for high-heat scenarios, casual office environments, and warm-weather daylight wear where liberal application of luxury-tier originals would prove economically inefficient.
Where to Buy
Check current price and availability on Amazon.co.uk
Frequently Asked Questions
Who owns and manufactures Flavia perfumes?
Flavia is owned, formulated, and manufactured by Sterling Perfumes, a massive and highly reputable fragrance conglomerate based in Dubai, UAE, which also owns sister brands like Armaf and Hamidi.
What is the typical concentration and longevity of Flavia fragrances?
Most Flavia fragrances are formulated as heavy Eau de Parfum (EDP) or concentrated Extrait de Parfum strengths, providing an impressive average skin longevity of 6 to 8+ hours.
Does Flavia specialize in clones or original scents?
While Flavia creates several standalone Middle Eastern compositions, they are widely celebrated in the fragrance community for high-quality alternative inspirations (clones) of luxury niche fragrances.
What is Flavia Privee No. 11 a dupe of?
Flavia Privee No. 11 is a dupe of Louis Vuitton Imagination. It interprets the original scent profile using high quality alternative ingredients at a fraction of the price.
What does Flavia Privee No. 11 smell like?
Flavia Privee No. 11 opens with Citron, Bergamot, Orange, moves into Ginger, Cinnamon, Neroli, and settles on a base of Olibanum, Guaiac Wood, Amber. It is built to capture the character of Louis Vuitton Imagination.
Is Flavia Privee No. 11 long lasting?
Flavia Privee No. 11 is EDP with a community longevity score of 6.8 out of 10 and a scent accuracy score of 8 out of 10. It offers a budget friendly alternative to the original.
What does EDP mean?
EDP stands for Eau de Parfum. It typically contains 15 to 20 percent fragrance concentration, giving stronger performance and longer longevity than EDT. Most Middle Eastern clone brands release their fragrances as EDP, which is a significant reason they tend to outperform designer equivalents in longevity and projection at a lower price point.
What is an extrait de parfum?
Extrait de parfum, also called pure parfum, contains the highest fragrance concentration, typically 20 to 40 percent. It lasts the longest, projects most richly, and develops the most complex dry-down. Bujairami releases all its fragrances as extraits, which is a significant part of why the brand has developed such a strong reputation for performance.
What is maceration and should I let my new fragrance macerate?
Maceration is the process of fragrance molecules fully integrating and settling after production. A newly bottled fragrance can smell sharp, synthetic, or unbalanced because the individual ingredients have not yet harmonised. Leaving a bottle to settle for two to four weeks is standard practice in the fragrance community. Remove the cap and let the bottle breathe overnight to accelerate the process. Most heavy Middle Eastern releases benefit significantly from maceration.
What is a blind buy in the fragrance community?
A blind buy is purchasing a fragrance without having smelled it first, based on notes, reviews, community consensus, and comparisons to fragrances you already know. The Atlas compare tool, scent accuracy scores, and community reviews are specifically designed to reduce the risk of a disappointing blind buy by giving you data before you spend money.